Security Tips For Organizations In The Retail Industry

March 28th, 2022

People that decide to go into business for themselves have a bunch of industries to choose between. On many occasions, individuals elect to open retail stores or outlets. Why? Well, if Chico proprietors appeal to the correct audience and offer the right products, they can earn a decent and comfortable living. Regardless of what the place is selling, the owner is sure to run into some troubles along the way. In other words, everything won't be sunshine and rainbows 100-percent of the time.

Shoplifting And Employee Theft Are Burdens Retailers Must Face

Employee theft, shoplifting, administrative errors, and fraud are known as shrinkage within the retail industry. Whether a dishonest worker or an organized crime ring caused the inventory shrinkage, it can wind up costing the company a lot of money in the long run. In fact, according to the National Retail Federation's 2018 Security Survey, on average, retailers lost about 1.33-percent of sales. This figure may not seem substantial, but the overall total impact in the United States was $46.8 billion in 2017. 

Not all businesses, including those right here in Chico, can handle such losses. If they do nothing, they may have to wind up filing for bankruptcy and closing their doors for good. So, interested parties should read further to learn about some security tips that will help them nip these issues in the bud. 

Install Security Cameras To Monitor The Premises

It is impossible for employees to keep a watchful eye on every customer that comes shopping at your establishment. Plus, if they are the ones stealing, this action probably wouldn't do much good anyway. However, if cameras are in place, the recovery team is able to view who is doing what. Hence, if an issue occurs, they can spring into action and stop the criminal before the product leaves the store. Additionally, if a more severe matter were to occur, like a person coming into the building with a gun, seeing the footage early on allows one of the members to contact the police immediately.

Place The Cash Register Near The Entrance/Exit

Providing that cash register attendants aren't swamped with a long line, putting the point-of-sale terminal near the entrance, allows them to see who is entering and exiting the store as they come and go. This process can help cut down on shoplifting as well. For instance, if a consumer enters the building slim and sleek only to walk out appearing big and bulky, they could have products hidden under their clothes. The cashier can notify the loss prevention team of the situation, and with any luck, they can catch the thief in the act.

Also, it is important not to underestimate the importance of lighting. Dimly lit corners and aisles can be inviting areas for shoplifters or employees to sneak off to and line their pockets with goods. Therefore, Chico company owners will want to repair blown bulbs and replace broken fixtures to keep unwanted incidents at bay. Use these tips and more to secure your business.

Give one of our representatives at Security Feed a call to schedule a consultation today.

What Our Customers Say

"I had the Alibi system installed several years ago. It has functioned flawlessly. The image quality is exellent both night and day and in all weather conditions. I particularly like the replay (which can be set at various speeds) and zoom functions of the system. Tech support from Crimefreeliving has been excellent. I have received quick responses to questions, and timely home visits — as when I changed IP carriers and my Alibi system needed to be reset. I have recommended Crimefreeliving to several friends."


"As a small business owner here in Chico we definitely saw the need for video surveillance. After expressing our needs and concerns Tim did an excellent job getting us set up with the set up with the appropriate equipment. He really took the time to address our concerns in a very friendly, professional and knowledgeable manner. I highly recommend Tim for all of your business and residential video surveillance needs."

Ron H., Owner/Auto Doctor

"I have to say I love having my security cameras at my home. Tim Truby did a wonderful job of installing the five cameras. He is very neat and cleaned everything up after the installation. He explained to me how to operate the monitor, my phone and IPad. However, I have had to call Tim because I'm not tech savvy and forget what he has told me. He usually just helps me over the phone and then all is well. I'm 80 years old and enjoy the comfort of knowing I have these security cameras."


"Tim Truby designed and installed a 32 camera system for us here at the Butte County Mosquito and Vector Control District. We had received several other quotes from security system vendors, but Tim’s quote was the least expensive. Tim also installed the system quickly and has always been available when we needed him. We are very happy with our security camera system and we can highly recommend Tim Truby for all of your surveillance system needs."

D. Weseman, Butte County Mosquito and Vector Control District

Crime Free Living updated our old video system with a new 16 Channel HD Alibi Video Security System. The old system had been added onto by different installers which resulted in a cabling mess. There were cables that worked and cables that went nowhere. It was a mess. Tim sorted it all out and installed cameras that are very clear. He also installed a monitor for our cashiers to watch hidden areas, a monitor to watch the entry door, and a monitor that allows employees to watch the outside parking and gas pump area. All work was done on time and very professional! Will always recommend Tim and Crime Free Living.

S. AM PM Chico Arco Station

"I had Tim install an Alibi Video Security System at my residence and a couple business locations. The remote view option is invaluable to absentee owners or anyone who travels a lot. The clarity and quality of the cameras have allowed for viewing employee theft. The evidence provided from the HD video cameras was fantastic! Tim was professional and provided extra value from his law enforcement background."

J. Folsom Arco Station

"Tim, I want to thank you again for doing such a fantastic job on installing a wireless IP security camera system at our dream home. The extra time that you took to hide wires, and install a clean, professional system is much appreciated. I still can’t believe the clarity, quality, and ease of use of this new system. I wished that I would have met you before our original inferior system was installed by another company. Now, whether I am at home, or monitoring the system from around the world, I know that my home and family are safe and sound."

John M.

"In April of 2017, my husband and I made a phone call to Crime Free Living that turned out to be a smart and wise decision. Amazingly, in just a few hours, Tim installed four Dome Security Cameras, weatherproof enclosures, and hooked up into our home a 23" Full HD Widescreen Security Monitor. Even more than his professional expertise was the time spent with us in making sure that this system was working correctly and properly installed on our phones so that anywhere in our travels we can monitor our new home in Magalia."

Tieka and Don S.

"I have been using Crime Free Living for the last couple years ar work and at home and I really recommend this product. Tim is a very good service provider. If he can't figure it out, he's got good tech support with the system that he offers."

Gary D.

"I have known Tim for over 10 years. To date, Time with Crime Free Living has installed two separate surveillance systems for my company. With each system, Tim has listened to my needs and custom dsigned surveillance systems for my specific needs and within my budget. The equipment used is always state of the art, the workmanship is top notch, and Tim is the example of trustworthy. I would recommend him for any job."

Steve D., Down Range Indoor Training Center

images Certifications & Training

With 16 years of experience in law enforcement, Tim Truby, CEO, is fully certified in video surveillance and training.

  • Certified Advanced Crime Prevention Specialist
  • Academy Instructor Certification
  • California POST Certification in Specialized Surveillance Equipment
  • California POST Certification in Basic Crime Prevention
    • Advanced Crime Prevention through Environmental Design
    • Certified Alibi Security Dealer
    • Enhanced Risk and Threat Assessment (FEMA)
    • Incident Command System (100 & 200)
    • Certified Cognitech Video Forensic Investigator
    • Neighborhood Watch Toolkit Trainer
    • Computer Crimes/Investigations
    • Domestic Crisis for Crisis Negotiators