Deterrence Is The Best Part Of Security Systems

July 19th, 2022

If you have a home or business here in Chico, CA, one thing you may be concerned about is security. After all, if theft occurs at your home or your place of business, this has dire consequences for you, your family, or your employees, especially if the theft comes with violence.

However, in many cases, there is a way to prevent such situations from escalating on your property. A good security system can protect any home or business in Chico, CA, but these systems do so through a very important mechanism known as deterrence.

What Is Deterrence?

Given a choice between stopping a crime from succeeding and a crime not happening at all, most people would prefer not to have to deal with the hassle that comes from recovering from even a failed crime attempt. Deterrence is the concept of presenting an “argument” so strong against attempting a crime that potential criminals don’t bother.

This is where properly deployed security systems come in. A security system should not just work well; it should also be obvious and advertised. Criminals are looking for low risk, easy profit. The presence of a security system both raises the risk of a crime, as well as making that crime more difficult. With these two factors properly in place a security system can cause a potential criminal to assess a property for crime, deem it too risky, and pass it over, looking for an easier target.

The Camera Deterrence

Security cameras provide an effective means of deterrence for one important reason; identification. Unlike an eye-witness, who has fallible memory and may not see things clearly, a properly positioned high definition security camera can capture many important details about a criminal without any question about accuracy.

Everything from height, build, skin color, details about clothing, and even distinguishing features such as a limp are all recorded by the camera, and this can be used by police to track down suspects, and then later be submitted in court as evidence by the prosecution. Most criminals would prefer to avoid a place with heavy security camera coverage.

The Alarm Deterrence

If a home or business has a signposting the presence of an alarm that is a clear warning to thieves that any intrusion will be short-lived. In a home without an alarm system, especially if the residents are on vacation or the employees have left for the day, thieves can take as much time as they want to evaluate the “goods” for value and resale.

The presence of an alarm, however, means that thieves have a short window of a few minutes at best before security or law enforcement arrives. For most, this means that there’s little real profit in a theft at such property, since there’s not enough time to properly search and rob the property.

So if you’re looking to make your home or business here in Chico, CA, contact us. We can assess your property and ensure that the security systems deployed will provide maximum deterrence value in convincing criminals to not even try.

What Our Customers Say

"I had the Alibi system installed several years ago. It has functioned flawlessly. The image quality is exellent both night and day and in all weather conditions. I particularly like the replay (which can be set at various speeds) and zoom functions of the system. Tech support from Crimefreeliving has been excellent. I have received quick responses to questions, and timely home visits — as when I changed IP carriers and my Alibi system needed to be reset. I have recommended Crimefreeliving to several friends."


"As a small business owner here in Chico we definitely saw the need for video surveillance. After expressing our needs and concerns Tim did an excellent job getting us set up with the set up with the appropriate equipment. He really took the time to address our concerns in a very friendly, professional and knowledgeable manner. I highly recommend Tim for all of your business and residential video surveillance needs."

Ron H., Owner/Auto Doctor

"I have to say I love having my security cameras at my home. Tim Truby did a wonderful job of installing the five cameras. He is very neat and cleaned everything up after the installation. He explained to me how to operate the monitor, my phone and IPad. However, I have had to call Tim because I'm not tech savvy and forget what he has told me. He usually just helps me over the phone and then all is well. I'm 80 years old and enjoy the comfort of knowing I have these security cameras."


"Tim Truby designed and installed a 32 camera system for us here at the Butte County Mosquito and Vector Control District. We had received several other quotes from security system vendors, but Tim’s quote was the least expensive. Tim also installed the system quickly and has always been available when we needed him. We are very happy with our security camera system and we can highly recommend Tim Truby for all of your surveillance system needs."

D. Weseman, Butte County Mosquito and Vector Control District

Crime Free Living updated our old video system with a new 16 Channel HD Alibi Video Security System. The old system had been added onto by different installers which resulted in a cabling mess. There were cables that worked and cables that went nowhere. It was a mess. Tim sorted it all out and installed cameras that are very clear. He also installed a monitor for our cashiers to watch hidden areas, a monitor to watch the entry door, and a monitor that allows employees to watch the outside parking and gas pump area. All work was done on time and very professional! Will always recommend Tim and Crime Free Living.

S. AM PM Chico Arco Station

"I had Tim install an Alibi Video Security System at my residence and a couple business locations. The remote view option is invaluable to absentee owners or anyone who travels a lot. The clarity and quality of the cameras have allowed for viewing employee theft. The evidence provided from the HD video cameras was fantastic! Tim was professional and provided extra value from his law enforcement background."

J. Folsom Arco Station

"Tim, I want to thank you again for doing such a fantastic job on installing a wireless IP security camera system at our dream home. The extra time that you took to hide wires, and install a clean, professional system is much appreciated. I still can’t believe the clarity, quality, and ease of use of this new system. I wished that I would have met you before our original inferior system was installed by another company. Now, whether I am at home, or monitoring the system from around the world, I know that my home and family are safe and sound."

John M.

"In April of 2017, my husband and I made a phone call to Crime Free Living that turned out to be a smart and wise decision. Amazingly, in just a few hours, Tim installed four Dome Security Cameras, weatherproof enclosures, and hooked up into our home a 23" Full HD Widescreen Security Monitor. Even more than his professional expertise was the time spent with us in making sure that this system was working correctly and properly installed on our phones so that anywhere in our travels we can monitor our new home in Magalia."

Tieka and Don S.

"I have been using Crime Free Living for the last couple years ar work and at home and I really recommend this product. Tim is a very good service provider. If he can't figure it out, he's got good tech support with the system that he offers."

Gary D.

"I have known Tim for over 10 years. To date, Time with Crime Free Living has installed two separate surveillance systems for my company. With each system, Tim has listened to my needs and custom dsigned surveillance systems for my specific needs and within my budget. The equipment used is always state of the art, the workmanship is top notch, and Tim is the example of trustworthy. I would recommend him for any job."

Steve D., Down Range Indoor Training Center

images Certifications & Training

With 16 years of experience in law enforcement, Tim Truby, CEO, is fully certified in video surveillance and training.

  • Certified Advanced Crime Prevention Specialist
  • Academy Instructor Certification
  • California POST Certification in Specialized Surveillance Equipment
  • California POST Certification in Basic Crime Prevention
    • Advanced Crime Prevention through Environmental Design
    • Certified Alibi Security Dealer
    • Enhanced Risk and Threat Assessment (FEMA)
    • Incident Command System (100 & 200)
    • Certified Cognitech Video Forensic Investigator
    • Neighborhood Watch Toolkit Trainer
    • Computer Crimes/Investigations
    • Domestic Crisis for Crisis Negotiators